Penelope Cruz for Campari

To know me – to have had a drink with me – is to understand my love for Campari. I enjoy its bittersweet taste and that it can be mixed any number of ways (Campari and grapefruit at breakfast, don’t mind if I do). It’s merely added bonus that they happen to have one of the best ad games within the spirits industry, going on 150 years strong.

Beyond their groundbreaking illustrations and artwork, the Campari calendar has become a key part of the company’s creative marketing over the past several years. The limited edition Red Passion calendar typically features an exotic, devastatingly good looking lead (Benecio del Toro, Eva Mendes, Olga Kurylenko), and this year is no exception, with beautiful Oscar winning actress Penelope Cruz navigating mystical superstitions, including black cats, broken mirrors and salt shakers.

The images are hardly as cutting-edge as some of their art deco pieces from the twentieth century, but their cast of characters keeps the Campari narrative consistent and strong. Salute!
Campari
Penelope Cruz
Red Passion
advertising campaigns
models
wine and spirits
black white red
• 30 November 2012

Powering through deadlines with a late night negroni.
Campari
wine and spirits
negroni
cocktails
• 23 July 2012

The Diamond is one of those special little places you don’t want anyone else to know about. They just get it.

the diamond
greenpoint
new york
bars
wine and spirits
Brooklyn
• 25 April 2012

After the Parkinson’s Walk, we hit Johnny Mañana’s in East Falls. Their margs are strong, fish tacos tasty and tag line amusing: ‘The good, the bad, and the burrito.’ Cheers to that. Will definitely be back.
Johnny Mananas
East Falls
philadelphia
food
restaurants
wine and spirits
• 24 April 2012
Lest there be a gin I haven’t tried, a friend just gifted me The Botanist by Bruichladdich. She’s beautiful.
Bruichladdich
gin
wine and spirits
holidays
Christmas
• 23 December 2011 • 1 note

Damn, I hope I make it to Italia this summer. Just a quick jaunt to Tuscany, that’s all I ask!! Below: Self-portrait, my bedroom view at my friend’s vineyard, San Polo, in Montalcino:

Italy
Tuscany
San Polo
wine and spirits
Montalcino
travel
• 2 June 2011 • 7 notes
“Camparisoda made its debut with a single serve bottle designed by Fortunato Depero himself: it was the first pre-mixed drink sold worldwide. Due to its innovation and practicality, Camparisoda revolutionized the company’s production process.”
This 1950s ad by Franz Marangolo is one of my brand favorites. Salute Campari! Superior ad game for 150 years.
Campari
Camparisoda
Fortunato Depero
wine and spirits
Franz Marangolo
advertising campaigns
• 12 January 2011 • 6 notes
Oyster House

I wasn’t able to make my way down North 3rd Street before most shops closed at 7pm. Until next time! I retreated to Oyster House on Sansom Street with my sister and dad. I’m not really a fan of raw oysters, but I never met a Campari cocktail I didn’t like! This joint has a kickass cocktail menu (just don’t drive).

I ordered The Truth About Us: Wild Turkey Bourbon, Green Chartreuse, Campari. Oh yes.
Campari
Philadelphia
food
restaurant
travel
wine and spirits
Oyster House
• 4 January 2011
Art in the Age of Mechanical Reproduction

I’d read about them. I’d savored their Snap. But I’d never been! Art in the Age of Mechanical Reproduction was my first stop on the small but stellar retail strip that is North 3rd Street (between Race and Market Streets in Old City).

The shop has all the cool and authentic charm of a leading artisanal NYC boutique – but without the ego. Worth the hype and a promising, directional milestone in Philly’s shopping landscape.

Art in the Age of Mechanical Reproduction
Philadelphia
Snap
fashion
shop
travel
wine and spirits
• 2 January 2011 • 1 note
Pour Some Sugar Loaf On Me

Flight from NYC was delayed a few hours, so as soon as we landed in Rio, we hit the ground running. No dropping bags at the hotel. Costume change in the airport bathroom and straight to Sugar Loaf!

To reach the summit, passengers take two cable cars. The first ascends to the shorter Morro de Açúcar, 220 meters high. After taking the first cable car, we made a pit stop for caipirinhas at Abençoado, a new full service restaurant on Morro de Açúcar. Co-owners João Vergara and Leonardo Rangel figured if there were going to be tourist kiosks atop this natural beauty, they might as well offer some authentic Brazilian cuisine!


Moqueca, above, is a traditional Brazilian stew with shrimp, badejo fish, rice, mandioca, manioc flour and azeite de dende (a Brazilian palm oil). Coming off ten hours of transit, this was the greatest dish of my life. Seriously, a contender for Last Meal.

Overlooking the Pão de Açúcar peak, João and Leo brought out one caipirinha after another after another. You could call them experts on the drink: Leo’s family founded Rio’s famous Academia da Cachaça restaurants, replete with over 2000 bottles of this popular Brazilian liquor (made from distilled sugarcane).

Some friends spotted around Sugar Loaf…


Academia da Cachaça
João Vergara
Leonardo Rangel
Morro de Açúcar
Pão de Açúcar
Rio de Janeiro
Sugar Loaf
moqueca
travel
Abençoado
wine and spirits
food
• 12 December 2010